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The Benefits of Promotional Merchandise

The Benefits of Promotional Merchandise: Elevating Your Brand and Client Relationships

In today’s competitive market, businesses must constantly explore new ways to stand out and strengthen their relationships with clients. Promotional merchandise offers a simple yet powerful tool to help brands achieve this goal. Well-selected branded items can bring significant value to any business. Let's dive into the key benefits of using promotional merchandise for your company. 1. Increased Brand Visibility Promotional merchandise ensures that your brand remains visible long after initial contact. Whether it’s a branded pen, USB drive, or reusable tote bag, these items act as constant reminders of your business. With practical items, customers carry your brand with them, increasing visibility and exposure…

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Future of Print Media

The Future of Print Media: Trends to Watch

Print media, long considered a stalwart of communication and marketing, is undergoing a remarkable transformation. As we delve into 2024, emerging technologies and evolving consumer expectations are reshaping the landscape of print media. From ground breaking digital printing techniques to a growing emphasis on sustainability and personalization, the future of print is brimming with innovation. Here’s a closer look at the trends defining the print media industry this year. 1. Advances in Digital Printing Technology Digital printing has been evolving rapidly, and in 2024, it's more dynamic than ever. The latest advancements in digital printing technology are pushing the boundaries of what’s possible, delivering unparalleled…

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6 Print Techniques that can transform design aesthetics

When it comes to design, the role of printing techniques cannot be overlooked. They serve as the artistic brushstrokes that bring visual concepts to life on paper and other mediums. The use of various printing methods holds the power to elevate design aesthetics by adding depth, texture, and a unique tactile quality to creations. Understanding these techniques opens up a world of possibilities for graphic designers, artists, and anyone passionate about design. Different printing methods offer designers an array of tools to transform their creative visions into captivating realities. Each technique possesses its own distinctive characteristics that can significantly impact the overall appeal of a…

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You have 48 hours to respond

Follow up with potential leads within 48 hours of the expo, either through email or phone calls. Exhibiting at industry expos and trade shows provides an excellent opportunity to showcase products or services, build brand awareness, and meet potential leads face-to-face. However, the real work begins after the event concludes. Following up with potential leads within 48 hours of the expo is a critical step in maximizing your return on investment (ROI), and having effective strategies in place for doing so via email or phone calls is a vital part of the process. After the event concludes, it is crucial to follow up with potential…

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Design – Before and After

Crafting a design from client content goes beyond mere aesthetics; it involves enhancing the core message while upholding brand consistency. In the case study presented here, we delve into a recent client project to showcase transformative before-and-after visuals. The initial two images depict the raw materials provided by the client, typically in a basic word document format. For this specific endeavour, we adhered to Brand Guidelines and curated imagery to complement the content. Multiple layout concepts were then developed for both cover and inner pages before finalizing the design based on the client's preferred style. The third image showcases the ultimate outcome, highlighting the stark…

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Promo Gifts -Playing a Vital Role in Promoting your Business

In today's competitive business landscape, the importance of effective brand promotion cannot be overstated. As consumers are bombarded with countless brands vying for their attention, your business needs an edge to stand out from the crowd and leave a lasting impression.This is where promotional gifts play a vital role. By offering practical and customized items that bear your brand logo or message, your company can effortlessly connect with your target audience and create a positive association.But sourcing the right promotional gifts that strike the perfect balance between quality, relevance, and budget can often be a daunting task for businesses. That is why it is crucial…

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IrvinGQ 3D Enamel Badges

We produced these 3d Hard Enamel badges as the client wanted to present members of staff with one when they hit their 10, 20, 30 and 40 year milestones with the company. How did we produce these? From receiving the initial brief from the client we designed and presented them with a set of concepts to give them a range options to choose from. While the design process was happening we were also going through the finishing options with the client. We provided several samples to the client showing the different styles of badge along with the different gold plating we could provide. Ultimately, the…

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Packaging Projects

Packaging – the unsung hero of the consumer world, often overlooked but undeniably essential in our daily lives. From the sturdy cardboard boxes that protect our online orders during transit to the sleek packaging that entices us to choose one product over another on store shelves, packaging plays a crucial role in shaping our purchasing decisions and overall brand experience. Imagine a world without packaging: chaotic displays of products strewn about, vulnerable to damage and contamination. It is clear that packaging serves as not just a vessel for goods, but as a guardian of quality and an ambassador of brand identity. We have developed and…

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Okazaki On-Site Expo Print and Install

Our client Okazaki was exhibiting at a show in the Middle-East and we were asked to get their expo graphics installed on-site ready for their arrival. The graphics were designed by us using the dimensions supplied by the expo organiser and we arranged for the print to be produced and installed on-site. When the client arrived everything was in place and all they had to do was lay out their literature and promo gifts.

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Skyrise Mugs

We worked with Nicole on sourcing these mugs over a few weeks, as Nicole was looking for a particular size, style and colour. A few mug samples were obtained from different suppliers until this one was selected. After trying a few options with the size and placement of the logo the final product was printed and delivered. And it’s always great to see such positive feedback.

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